Enterprise Innovation Nordstrom Innovation Lab 24 Aug 2012 Can lean startup principles be applied within a large company? Nordstrom has 52,000 employees and turnover of more then $8 billion. They've created Norstrom labs which is a startup within…
General Interest I’ve accepted a Customer Development Role 5 Dec 2011 I've just accepted the role as Head of Customer Development at Pollenizer.com in Sydney, Australia. I am greatly looking forward to working with Mick, Phil and the Team. In the future,…
Lean Startup An example of customer development 13 Nov 2011 Back in 2001 I co-founded a surf school with extreme sports couple Dez and Garret Bartelt. It was my first experience marketing and now looking back at it, I realize…
General Interest Things I found Interesting on Twitter Today 7 Nov 2011 Manchester United Unveil Global Social Media Network Manchester United Football Club are harnessing the power of their global fanbase by rolling out a global social media platform over the next…
Rory Ford 